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Why Project Management in Accounting Boosts Efficiency and Client Engagement

Posted on 30 April 2025

Overview

Effective project management in accounting is essential for boosting efficiency and enhancing client engagement. By promoting structured task execution, timely communication, and optimal resource allocation, firms can significantly improve their operational effectiveness. Notably, companies that utilise project management tools such as Glasscubes have reported reduced response times and increased client satisfaction. This illustrates the direct correlation between organised oversight and enhanced customer relationships.

In an environment where accounting managers face numerous challenges, implementing a robust project management solution like Glasscubes not only addresses these issues but also paves the way for success. Therefore, embracing such tools is not merely an option; it is a strategic imperative for firms aiming to thrive in today’s competitive landscape.

Key Highlights:

  • Effective project management in accounting enhances task execution efficiency and compliance with deadlines.
  • Traditional communication methods, like email, lead to issues such as lost information and duplicated requests.
  • Structured project management promotes transparency, resource allocation, and timely service delivery, improving client satisfaction.
  • Companies that train employees in project management see better performance, yet only 34% of underperforming firms provide such training.
  • The global market for project management software is projected to grow significantly, indicating increased reliance on these tools.
  • Firms using project management tools report reduced response times and improved customer engagement.
  • The five essential phases of project management in accounting are initiation, planning, execution, monitoring and control, and closure.
  • Lack of project management leads to missed deadlines, resource allocation issues, and financial discrepancies.
  • Automated tools like Glasscubes streamline communication and enhance customer engagement through real-time updates and reminders.
  • Efficient project management correlates with higher client satisfaction and retention rates, with structured practices leading to better outcomes.

Introduction

In the dynamic world of accounting, the significance of effective project management is paramount. As firms endeavour to meet client expectations and navigate intricate regulatory landscapes, traditional communication methods often present challenges that hinder progress, resulting in confusion and inefficiencies. By adopting structured project management practices, accounting firms can streamline their operations and enhance client engagement, ultimately driving success in a competitive market. The emergence of advanced project management tools, such as Glasscubes, is transforming how organisations interact with clients, ensuring timely responses and fostering trust. This article explores the critical role of project management in accounting, examining its benefits, challenges, and the substantial impact it has on client relationships.

Establish the Importance of Project Management in Accounting

Effective project management in accounting is essential for ensuring tasks are executed efficiently. However, traditional methods, particularly email communication, often lead to challenges such as lost information, duplicated requests, and a lack of visibility into outstanding queries. This generates uncertainty and impedes prompt replies, complicating matters for companies striving to meet deadlines and uphold compliance, which emphasises the need for effective project management in accounting that encompasses the planning, execution, and monitoring of tasks to achieve specific goals within established timelines and budgets.

In a sector where deadlines are vital and adherence is essential, efficient project management in accounting promotes structure and transparency. It enables accountants to utilise project management in accounting to allocate resources wisely, manage workloads, and deliver services to customers punctually. As the accounting field evolves with technological advancements, the significance of task oversight intensifies. Companies that implement organised task oversight frameworks in their project management in accounting frequently observe substantial improvements in meeting customer expectations and adhering to regulatory standards. This results in enhanced client retention and satisfaction rates.

Notably, organisations that prioritise training in project management in accounting see a direct correlation with performance; however, only 34% of underperforming companies provide such training, highlighting a critical area for improvement. The global software market for activity oversight, valued at $8.82 billion in 2024, is projected to grow at a CAGR of 15.7% until 2030, underscoring the increasing reliance on these tools. Moreover, companies employing strategic techniques report a 50% reduction in response times, significantly boosting their operational efficiency.

By applying effective organisational strategies, accounting firms can streamline their processes and enhance customer interactions, ultimately driving success in project management in accounting, as exemplified by Glasscubes, which shows how organisational software can revolutionise customer engagement in accounting. With features such as automated reminders that prompt customers for responses, real-time reporting that provides visibility into outstanding requests, and a secure user portal for streamlined information gathering, Glasscubes enhances communication and reduces the inefficiencies associated with traditional email methods. This fosters trust in the organisation and ensures that all communication is orderly and readily accessible, allowing accountants to focus on delivering exceptional client service, which is essential in project management in accounting.

To further illustrate the importance of organised task oversight, it is crucial to recognise the five essential phases of project management in accounting:

  1. Initiation
  2. Planning
  3. Execution
  4. Monitoring and control
  5. Closure

These stages help structure the lifecycle of the endeavour and ensure that all aspects are systematically addressed. Furthermore, it is noteworthy that 38% of organisations plan to increase their PMO investment this year, a significant decline from 57% last year, indicating a shift in focus that could influence project oversight practises across the industry.

Explore the Benefits of Project Management for Accounting Firms

The benefits of project management in accounting deliver substantial advantages for accounting firms, significantly enhancing operational efficiency through a structured approach to task and deadline coordination. This method empowers accountants to concentrate on high-value activities in project management in accounting rather than administrative tasks, ultimately leading to improved time utilisation. Furthermore, effective coordination fosters better communication both within teams and with clients.

By leveraging task coordination tools like Glasscubes, firms can enhance project management in accounting by keeping all stakeholders informed about status, deadlines, and responsibilities, thereby minimising the risk of miscommunication. Moreover, project management in accounting facilitates the monitoring of performance metrics, which is crucial for identifying areas needing improvement and streamlining processes. Organisations that implement execution techniques often experience reduced completion times and heightened customer satisfaction. This trend is particularly evident in the finance sector, where 64% of coordinators are now balancing remote and on-site work, underscoring the need for effective communication and responsiveness in accounting firms adapting to similar dynamics.

Additionally, the demand for skilled coordinators capable of managing complex tasks while delivering business value is on the rise, making the integration of oversight practises vital for sustained success in 2025 and beyond. Case studies effectively illustrate these benefits. For instance, users of Glasscubes, a tool tailored for UK accountants, reported saving an impressive 288 hours in a single tax season. Companies utilising this platform observed a 40% increase in customer response rates and a 50% reduction in response times, highlighting the tangible improvements in efficiency and customer engagement that task management software can offer.

Glasscubes enhances the audit process by streamlining communication and providing real-time visibility into outstanding requests, which not only boosts client interaction but also ensures that all correspondence is organised and readily accessible. As oversight initiatives become increasingly crucial in the accounting sector, adopting project management in accounting practises is not merely beneficial but essential.

Identify Challenges of Lacking Project Management in Accounting

Inefficient project management in accounting presents considerable difficulties for accounting companies, significantly impacting their overall performance. A primary concern is the ambiguity surrounding timelines and deliverables, often leading to missed deadlines and dissatisfied clients. Without a structured framework, firms struggle with resource allocation, resulting in overworked staff and increased burnout rates. Financial discrepancies can also emerge due to teams lacking a clear understanding of project management in accounting, budgets, and expenses, complicating their operations. Moreover, the absence of project management tools can impede effective communication, causing vital updates and changes to be poorly disseminated among stakeholders. This lack of clarity fosters confusion and frustration, not only among team members but also with customers. Traditionally, numerous companies relied on extensive email communications to gather information from clients, which frequently resulted in overlooked details and repeated inquiries. Lengthy email threads may lead to various members of the audit team requesting the same information, exacerbating the challenges of overseeing the initiative. Industry insights indicate that only 52% of initiatives consistently utilise a scoping document, resulting in missed deadlines and customer dissatisfaction due to vague parameters.

The consequences of neglecting oversight are significant; companies risk falling behind competitors who are better equipped to navigate the rapidly evolving accounting landscape. A case study from APEPM reveals that fifty percent of all Project Oversight Offices (PMOs) cease operations within three years, underscoring the critical need for enhanced project management in accounting to ensure sustained value and impact through better integration of initiative oversight practices. Furthermore, Tumisang Bogwasi, CEO of Fine Media, notes that 40% of initiative and programme governance activities are considered very effective, highlighting the potential benefits of efficient task oversight when executed properly.

To address these challenges, tools like Glasscubes offer automated reminders and secure file sharing, streamlining the information-gathering process and enhancing customer engagement. The automated reminder function enables businesses to send an unlimited number of reminders on a customised schedule, ensuring that clients are prompted for essential information without the confusion of lengthy email threads. By automating communication and providing real-time reporting, Glasscubes assists accounting firms in overcoming the inefficiencies of email-based information requests, ensuring that all team members have access to crucial data.

Expert opinions suggest that emotional intelligence and interpersonal skills are increasingly vital for managers, as these abilities can alleviate the challenges of ineffective oversight in accounting enterprises by fostering better communication and collaboration among team members.

In summary, the obstacles stemming from inadequate oversight not only jeopardise deadlines but also threaten the overall performance and customer satisfaction of accounting firms.

Analyze How Project Management Enhances Client Engagement

Effective project management in accounting is essential for enhancing customer involvement in accounting firms. By adopting structured task management strategies, organisations can ensure timely and systematic customer interactions. Project management tools like Glasscubes automate reminders for submissions, keeping clients informed about deadlines and requirements. This proactive communication fosters a sense of partnership and trust between the firm and its clients.

As Steve, an audit manager, notes, the switch to Glasscubes has resulted in faster responses from customers, who can easily identify outstanding information and upload it directly, eliminating the need to sift through lengthy email exchanges. He emphasises that clients appreciate the clarity of being able to log in and see exactly what details they still need to provide.

Furthermore, overseeing projects enables companies to deliver real-time updates on task statuses, significantly enhancing transparency and customer satisfaction. When clients feel informed and engaged, they are more inclined to respond positively, leading to stronger relationships and increased loyalty.

Efficient project management in accounting also allows firms to tailor their services to meet specific customer needs, thereby enriching the overall client experience. Notably, organisations that implement formal project management in accounting methodologies achieve their objectives 73% of the time, compared to only 58% for those that do not, underscoring the importance of timely communication and organised processes.

Additionally, 53% of users benefit from time tracking features, further enhancing project management and customer engagement. As Tom Peters wisely stated, “You may con a person into committing to an unreasonable deadline, but you cannot bully them into meeting it,” emphasising the necessity of setting realistic expectations.

However, it is crucial to acknowledge that 41% of respondents struggle to demonstrate the added value of the PMO, which can pose a significant challenge for accounting firms.

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Enhancing Client Engagement Through Project Management

Conclusion

Effective project management stands as a cornerstone for success in the accounting industry, significantly influencing operational efficiency and client engagement. By transitioning from traditional communication methods to structured project management practices, firms can streamline workflows, reduce response times, and enhance client satisfaction. Tools like Glasscubes exemplify this transformation, offering features that automate reminders, improve visibility into project statuses, and facilitate seamless communication. This ultimately fosters trust and collaboration with clients.

The challenges of neglecting project management are stark, leading to missed deadlines, miscommunication, and overworked staff. Without a clear framework, firms risk falling behind in a competitive landscape, underscoring the necessity of adopting effective project management practices. The evidence is compelling: firms that leverage structured methodologies not only perform better but also create stronger client relationships, as clients feel informed and valued throughout the process.

In conclusion, integrating robust project management strategies is not merely an operational enhancement; it is essential for sustaining client satisfaction and achieving long-term success in the accounting sector. As the industry continues to evolve, embracing these practices will empower firms to navigate complexities, meet regulatory demands, and ultimately thrive in a dynamic market. The time to prioritize project management is now, ensuring that firms remain competitive and capable of delivering exceptional service to their clients.

About the Author:

Craig leads the Glasscubes Customer Success Department, with over 30 years experience in the field, helping accountancy firms achieve maximum success with collaborative technology.